Reelika Paasukene has made a significant impact in the beauty industry over her 13-year career, particularly excelling in the niche of permanent makeup over the past five years. With more than 5,000 satisfied clients, she is a leading figure in Estonia's beauty sector. Her prowess is internationally recognized with several accolades, including first place at the Worlds Baltic Champion in 2024, and multiple top finishes in other prestigious competitions.

In 2023, Reelika demonstrated her expertise by securing first place in lips and second in eyes at the same championship. She also clinched second place at Wulop Italy. Beyond competitions, Reelika is a respected speaker, contributing her knowledge at beauty conferences and master classes, particularly in Thailand in 2024, where she led discussions on industry innovations and lip enhancement techniques. These achievements underscore her status as both a pioneer and an educator in the beauty world.